Type Tasting with the London Design Festival at the V&A.
Words about creative London that look like their meaning. This is done through choice of typeface, mark making tools, incorporating unusual materials or inventing new letterforms.
The brief: Design a word about creative London to complete the phrase: London = ______
My chosen words are MANUFACTURED and CHEERS.
MANUFACTURED: I draw some components and tools of manufacturing as letters, then cut them out of lino as printing them would emphasise the repetitive nature of the manufacturing process.
CHEERS: Cutting and pasting red and blue papers to create a 3D visual effect which simulating a sense after drinking alcohol.
Exhibition photoes: London Design Festival at the V&A.